The Indian Society of Rheology (ISR) was established on 4 February 1982, with the goal of advancing knowledge relating to the physics of deformation and flow of matter.
Over the past two decades, India has witnessed a steady increase in the number of researchers from across disciplines engaged in the pursuit of scientific investigations of complex fluids/soft matter. Rheology has become an important tool to interrogate the structure and dynamics of this state of matter. There has also been an increasing interest among industrial R&D groups in the country to use rheology as a tool for quality control, benchmarking and product development. In this backdrop, the Indian Society of Rheology (ISR) has been rejuvenated in 2012.